WHISKAS cat food is painting Bondi purr-ple for national cat day (Sun 29th October), welcoming Sydney cat-lovers to experience the playful world of WHISKAS and unleash their inner purr.

​The activation will feature a giant purple WHISKAS box outside Bondi Pavilion, a nod to cats’ love of cardboard boxes. Inside, cat-lovers can immerse themselves in a cat wonderland with a life-sized scratching post, giant balls of twine and a game designed to test the reflexes of players to determine their cat purr-sonality.

Participants can also pick up a ‘kitty’ themed gift bag filled to the brim with WHISKAS treats and samples of the new favourites pouch range to take home to their furry friends.

The new favourites pouches feature a renewed recipe, expertly crafted with real meat for that chunky texture cats love, all while ensuring they receive the essential nutrition cats need.

The activation will kick off Friday 27 of October and run until Saturday 28 October outside Bondi Pavilion, bringing in National Cat Day with a bang!

The Details:

What: WHISKAS Activation

Where: Bondi Pavilion

When: Friday 27 October & Saturday 28 October