Bronze
For local businesses getting started on their search journey
- 1 Directory Listing
- 1 Facebook Group access
- 1 Business Profile Article
- 1 Membership badge
- 1 Backlink
Silver
For local businesses wanting greater visibility for its services
- 1 Directory Listing
- 1 Facebook Group access
- 1 Business Profile Article
- 1 Membership badge
- 5 Backlinks
- 1 Facebook post
- 1 Instagram post
- 1 YouTube video
Gold
For businesses wanting regular visibility in local area marketing
- 1 Directory Listing
- 1 Facebook Group access
- 1 Business Profile Article
- 1 Membership badge
- 10 Backlinks
- 2 Product Profile Articles
- 2 Facebook posts
- 2 Instagram posts
- 1 event listing
- 2 YouTube videos
Platinum
For businesses seeking the strongest year-round presence
- 1 Directory Listing
- 1 Facebook Group access
- 1 Business Profile Article
- 1 Membership Badge
- 15 Backlinks
- 4 Product Profile Articles
- 4 Facebook posts
- 4 Instagram posts
- 4 Instagram Stories
- 4 newsletter inclusions
- 1 Event listing
- 1 job listing
- 1 Local Mum interview
- 4 YouTube videos
- Priority positioning
- Discounted professional human-written content creation
Eastern Suburbs Mums gives local businesses a stronger presence in one of Sydney’s most valuable and competitive markets. We help local businesses reach thousands of families across Sydney’s Eastern Suburbs by strengthening their online search presence.
Our advertising packages combine a permanent business directory listing, editorial content, relevant backlinks and social media exposure on a trusted local media platform. Our business membership packages are discounted bundles.
More than just a local business directory listing
A directory listing helps people find your business. Editorial content helps them understand why they should choose it.
Eastern Suburbs Mums is classified by search engines as a news source, which means its content is ranked higher than promotional websites. This gives advertisers a permanent local profile, relevant backlinks and opportunities to explain particular services through searchable articles. Higher-tier packages add social media, newsletter and community exposure, helping your business stay visible across more than one channel.
Website and directory
100,000
weekly website visitors with 15,000 search results and 3,000 clicks-throughs to advertiser sites
Facebook groups
35,000+
Facebook group members and followers across 2 pages
Newsletter
25,000+
newsletter subscribers
16,000+
Instagram followers
What’s included in your Eastern Suburbs Mums advertising package?
Eastern Suburbs Mums offers more than a simple directory listing. Our packages combine local visibility, editorial content, relevant backlinks and social media exposure to help families find, understand and trust your business.
Business profile article
A dedicated article introducing your business, your services and what makes you different.
This gives potential customers more useful information than a basic listing while creating a relevant, searchable page with a backlink to your website.
Value: A$250
Facebook group access
Promote your business during the designated weekly posting window in the closed Eastern Suburbs Mums Facebook group.
This gives you direct access to a highly engaged local community. Please note commercial posts are moderated and terms apply.
Value: $290
Social media posts
Social media posts from Eastern Suburbs Mums’ Facebook and Instagram accounts introducing your business, promoting an offer or sharing one of your ESM articles with our local audience.
These posts give your business additional exposure beyond the directory.
Value: A$150
Newsletter inclusion
A mention or feature in the Eastern Suburbs Mums newsletter, reaching local subscribers directly in their inbox.
Newsletter exposure is particularly useful for seasonal offers, events and services families may want to book.
Value: A$200
Local Mum Profile
A more personal editorial feature telling the story behind your business.
This is particularly useful for founders and local business owners who want to build familiarity and trust within the community.
Value: A$200
Event or job listing
Promote a local event, class, open day, school-holiday programme or community activity through the Eastern Suburbs Mums events page.
Or advertise a local role to an audience of Eastern Suburbs parents and professionals. Read more.
Value: A$110
Need something more flexible?
You can also bundle the essential local marketing exposure tools or choose individual Eastern Suburbs Mums components to raise awareness of your business in the Eastern Suburbs of Sydney.
Eastern Suburbs Local Area Marketing Starter Bundle
Choose any three eligible advertising options to create a starter bundle to promote your business.
This is a popular option for businesses promoting a particular campaign, launch, event or seasonal offer.
A$550
Tailored individual plans – Talk to us
For wider campaigns and exposure to the greatest number of Sydney’s Eastern Suburbs residents, talk to us about a tailored plan that could include:
- Website banner advertisements
- Event listings
- Job listings
- Product or service profile articles
- Newsletter inclusions
- Facebook posts
- Instagram posts
- Video promotion
- Human-written editorial content
Event Listing
Promote your event, festival, performance or school-holiday activity through our highly searched events listings.
Combine a main event listing with weekly updates, programme highlights or individual activity pages.
Publish supporting event articles to improve your visibility in local search and help Eastern Suburbs families discover what is on.
A$99+GST
Eastern Suburbs Mums Advertising – Full pricing comparison
| Package comparison |
Bronze
For local businesses getting started on their search visibility journey
A$250/year
Subscribe
|
Silver
For local businesses wanting greater visibility for its services
A$450/year
Subscribe
|
Gold
For businesses wanting regular visibility in local area marketing
A$600/year
Subscribe
|
Platinum
For businesses seeking the strongest year-round local presence
A$1,200/year
Subscribe
|
|---|---|---|---|---|
| Directory listing | 1 | 1 | 1 | 1 |
| Facebook group access | ✓ | ✓ | ✓ | ✓ |
| Business profile article | 1 | 1 | 1 | 1 |
| Membership badge | ✓ | ✓ | ✓ | ✓ |
| Backlinks | 1 | 5 | 10 | 15 |
| Product profile articles | — | — | 2 | 4 |
| Facebook posts | — | 1 | 2 | 4 |
| Instagram posts | — | 1 | 2 | 4 |
| Instagram Stories | — | — | — | 4 |
| Newsletter inclusions | — | — | — | 4 |
| Event listing | — | — | 1 | 1 |
| Job listing | — | — | — | 1 |
| Local Mum interview | — | — | — | 1 |
| YouTube videos | — | 1 | 2 | 4 |
| Priority positioning | — | — | — | ✓ |
| Discounted professional human-written content creation | — | — | — | ✓ |
All prices include GST except where specified otherwise.
Membership fees are annual subscriptions and are non-refundable, see commercial terms & conditions for more details.
